Phiz Mixers
A mischievous mixer.
Year
2023
Timeline
4 months
Services
Strategy
Logo
Branding
Package Design
Sprint
overview
We all love a night out with our friends. A few cocktails and a few laughs. But the next morning…not so much. Phiz is here to fix your mornings after a night of drinking. Packed with electrolytes, Phiz is a first-of-its-kind drink mixer that actually lessens your hangover.
The client wanted a fun and colorful brand with a teddy bear mascot. The brief described the bear as a mix between the Ralph Lauren bear and Ted. Wit the help of illustrator Kendyll Hillegas we created a mischievous little bear mascot. He brings to life the identity of the Phiz Mixer brand.
the Result
Phiz truly is one of kind. Not only its function and benefits, but the visual identity that is equally cute and mischievous. A good decision for a better morning.
Project Lead
Michael Wilson
Illustration
Kendyll Hillegas
Consultant
Jake Solomon
